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"I told him what had happened to me, and he said, ‘gee... I know what you’re going through, and I will help you out.’" Martino couldn’t talk him into anything straight away, so he began calling regularly, often just to chat.It was while this was going on that Joseph contracted MRSA, a multidrug-resistant infection he wasn’t expected to survive. Because I knew him well enough I told him what hospital I was in.It catalogs Internet Marketing’s misdeeds, telling the stories of the scammers’ victims with sarcasm and black humor."This is a really dark topic," says Jones, "and the [victims] feel raped almost, so the sense of outrage [on the site] is appropriate to their level of suffering." When we met in the high-rise apartment that he shares with his wife, our surroundings belied the image he cultivates on the site: that of the angry, nerdy, loner-cum-robot.The path to internet riches begins with an introductory product, such as a book or DVD.This is often a loss leader: the real value for the Internet Marketer is that it allows him to capture your contact information.On a warm summer day in 2002, in Charlevoix, Michigan, Richard Joseph’s bad luck began.
By the time he was discovered, the damage had been done. Eventually, Joseph would make it back to work at his law firm, although he couldn’t keep up his old pace.
Bacak — whom Jones had nicknamed "Ball Sack" — began promoting a free newsletter on his Facebook page (a "7 value"). There are a number of ways to find potential marks: the sale of loss leaders like throwaway books or DVDs, ads on Facebook or The Huffington Post, Google Ad Words, infomercials, and even media appearances on news programs — or Oprah.